Martin is the Software Proof of Concept (POC) lead for the Experience Innovation Group in Singapore, belonging to the CTO office of the Client Solutions Group.

He leads a POC development team to test new technologies and how they affect user experience in product innovation. A key focus of investigation is augmented reality and its associated components, and Martin is a believer in a future where spatial computing pervades daily life at all levels.

Before Dell, Martin was the co-founder of a VR med tech startup, which was using eye-tracking to create new ways of detecting eye disease and neurological conditions. Prior to that he had a decade of experience in feature film visual effects, specialising in dynamics simulation and rendering for films such as Star Wars and Ready Player One.

Martin holds a Bachelor’s in Multimedia Design from Curtin University in Perth, Western Australia.