The MERIT Summit is an initiative of Advent Group, an independent media group established in 2004 and specialised in the field of higher education. With 75 experts of many nationalities based in Paris, Sofia and Montreal, the company’s mission is to connect qualified candidates, business schools and companies from all over the world.
We connect 150,000 qualified candidates with 200 top business schools through the organisation of over 100 international Access MBA and Access Masters events every year, while our interactive online platform PrepAdviser assists prospective applicants in their preparation for international Masters and MBA admission. In addition online events, publications and marketing products connect a global audience of students and business professionals with international education specialists and service providers every day.
Advent’s quest to create innovative recruitment and marketing services for business schools is integral to our activity. Our latest project, the MERIT Summit, reflects our vision to propose new event formats and services within the higher education sector on a continual basis.
The team behind MERIT
Founder and Managing Director
MERIT is the brainchild of Christophe Coutat, founder of Advent Group. Having obtained a Bachelor’s Degree in Philosophy from La Sorbonne and a Master's in Marketing from CNAM in Paris, he gained experience in communications before joining the top international media agency Publicis. Christophe’s perseverance and caring attitude led to a series of promotions in Sales Management at the Publicis agency specialised in Human Resources. He is the constant source of innovative ideas within Advent’s management team and he leads with passion, attention to detail and understanding of people.
Project Development Director
After completing her bachelor studies in Tourism and doing a Master's in Marketing in Sofia, Kremena gained extensive experience in logistics and travel management in one of the country’s leading tour operators. Starting as a logistics coordinator in Advent Group, she quickly evolved to organising events and is now responsible for the company’s new projects. Her excellent project management skills and can-do attitude help her tackle the challenge of coordinating the company’s innovation efforts.
Corporate Relations Manager
The MERIT Summit interface with companies and schools, Chloe’s role is to assist them find the right formula and optimise their presence at the conference. Holder of a Master's degree in Translation, she worked as a Project Manager before joining Advent’s logistics department five years ago. For the last two years, she has been based in the group’s Paris office as International Account Manager for Advent’s global events – Access MBA Tour, Access Masters Tour and @ccess Schools.
Rumy Le Gal
Event Project Manager
Rumy joined Advent Group to work on the MERIT Summit, bringing significant experience from the international hospitality and event industry. She performed PR, marketing and communication roles for Starwood and Kempinski hotels in Europe and the Middle East before joining a French event management company and organising congresses for multinational companies in different countries. Rumy holds a Bachelor's degree in Journalism and Mass Communications.