Case study presentations
LinkedIn Learning: Loading Education 4.0?
19-Jan-2017 14:00 - 14:20
LinkedIn recently announced that it was entering the professional development market.
With the new “LinkedIn Learning” service, the entire instructional video library of around 9,000 videos is opened up to 450 million LinkedIn users for a monthly fee of USD $25 US, while LinkedIn Premium members are granted free access.
This professional development revolution has been propelled by Microsoft’s announcement in June 2016 that it is to acquire LinkedIn for USD $26 billion. The scenarios made possible by a full integration of Lynda.com, LinkedIn and Microsoft are endless. Will LinkedIn become the largest fully networked classroom? Will established colleges and universities delegate professional development modules to LinkedIn Learning? Is Education 4.0 the follow-up to Industry 4.0?
With the new “LinkedIn Learning” service, the entire instructional video library of around 9,000 videos is opened up to 450 million LinkedIn users for a monthly fee of USD $25 US, while LinkedIn Premium members are granted free access.
This professional development revolution has been propelled by Microsoft’s announcement in June 2016 that it is to acquire LinkedIn for USD $26 billion. The scenarios made possible by a full integration of Lynda.com, LinkedIn and Microsoft are endless. Will LinkedIn become the largest fully networked classroom? Will established colleges and universities delegate professional development modules to LinkedIn Learning? Is Education 4.0 the follow-up to Industry 4.0?
Speakers
Stefan Michel
Professor Michel's major research interests are in customer-focused marketing strategy, service innovation and pricing.At IMD, he is the director of the Executive MBA program, and he teaches in the Strategic Marketing Program, the Foundation..
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