WORKSHOP

Developing Entrepreneurial Behaviours for Innovation-based Growth

8-Mar-2018 15:40 - 17:40

These days entrepreneurship is a popular idea, yet how does it translate to the corporate context? What does it take to become more entrepreneurial and how can you develop new skills for dealing with uncertainty more effectively? With top-line growth as the objective you are – implicitly or explicitly – doing something new to create value for customers and this requires thinking and behaving like an entrepreneur. How can HR executives identify the entrepreneurial mindset and distinct types of behaviour, and position these drivers correctly in their organisation in order to generate more agility and innovation? Joseph Pistrui will share his experience of helping founders, corporate leaders, and their organisations become more systematic about developing a range of entrepreneurial behaviour that supports innovation-based growth on the corporate level. He will also draw on his practice of leading the Nextsensing Initiative, aiming to distinguish the requisite mindset and skillset that underpin entrepreneurial behaviour and make them accessible to more general managers who choose to pursue innovation-based growth and development.

Speakers

Joseph Pistrui
Professor of Entrepreneurial Management , IE Business School
Joseph Pistrui has more than 30 years of management experience, first as a general manager with the FMCG division of Bristol-Myers Squibb in the United States, and more recently through his work with a range of organisations on a global scale...
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